5/4/2023

Brand experiences in 2023

Have you ever thought about the fact that your brand does not actually compete with your fiercest competitors but with the last best brand experience of your customer. Have you already considered how your brand can best respond to the changes in consumer behavior in 2023?

On the brand experience path, the journey starts with first getting the consumer’s attention. From there, the journey continues by producing creative multisensory experiences that leave a long-lasting mark on the individual and make the brand a permanent part of that experience. The aim and end goal of any brand experience should be the customer’s continuous brand loyalty.

If you want to make the consumer interested about the brand and to stay as a customer in the future, it is crucial to recognize the upcoming trends and learn how to utilize them sooner rather than later.

We have taken a deep dive into the current trends of brand experiences and are now sharing our findings and views in an extensive trend deck. Click here and download the trend deck.

LIWLIG Group Oy acquires the leading Nordic Norwegian luxury event organizer Off Piste AS

15/4/2024

The traditional and well-reputed Off Piste AS gets new majority owners. The company, which for nearly thirty years has created unique and unforgettable experiences, will become part of the Nordic LIWLIG group.

Brand experiences - Part 4

23/2/2024

In the fourth part of the series, we reflect on how to deepen the brand experience from the level of sensory perceptions and learning to an authentic emotional connection.

Brand experiences - Part 3

6/10/2023

In the third part of the five-part blog series, we will explain how a well-crafted brand experience guides and educates people.

Take in the best tips for successful and impactful employee events and deliver measurable results

5/9/2023

Whether you're organizing a strategy launch, annual celebration, kick-off, or Christmas party, we have compiled some key principles for a successful employee event that you shouldn't overlook.

In Tapaus’ customer experience game, everyone wins

18/8/2023

The goal of the game is to enhance the adoption of our customer experience model, promote the sharing of best practices among employees, and provide enjoyable shared moments

GYRO becomes a part of Nordic events agency Liwlig Group

26/6/2023

Liwlig Group acquires majority stake in Gyro AS, a prestigious Norwegian event company, to strengthen its position in the market and expand services. Exciting move for Nordic region's leading agency.

LIWLIG - THE NORDIC EVENTS AGENCY // FINLAND - SWEDEN - NORWAY - DENMARK - GLOBAL // WE TURN MOMENTS INTO MOMENTUM

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